Social-first strategist shaping brand voice, storytelling, and campaigns that actually make an impact.

Collection of various black text on a white background with brand phrases, including "HAVENLY BRANDS," "INTERIOR DEFINE," "BURROW," "THE CITIZENRY," "S T. FRANK," and "THE INSIDE."

Currently

Collection of five brand logos including: 16 Handles, 'KAYAK', Cotton Incorporated (The touch the feel the fabric of our lives), Weight Watchers, and a Hasbro logo.

Previously

Graphic with the title 'my specialty:' and four rounded rectangles listing the words 'low lift', 'highly replicable', 'successful franchises', and 'for all platforms'.
A quote by Billy Baldwin over a background with illustrations of tigers and clouds, in a light, textured style.
Quote by Billy Baldwin over a patterned background of tigers with text overlay of social media likes and comments.
Close-up of a person's abs with a motivational quote on their shirt that says, "Raise your hand if you think getting in and out of your sports bra should be considered its own workout."
A person wearing a red sports bra, with text on the bra that says, 'Raise your hand if you think getting in and out of your sports bra should be considered its own workout.'
A white mug filled with dark coffee on a light-colored textured surface. Next to it, a small white booklet with black text reading "INTERIOR DEFINE" and a silver spoon with coffee inside, resting on a beige cloth.
A mug of black coffee on a white textured table with a label reading 'INTERIOR DEFINE' and a spoon with coffee on it resting on a beige fabric sample. The image includes a quote, 'don't drink your coffee on the white couch'.
A cocktail garnished with a slice of grapefruit and jalapeño slices, labeled 'spicy aperol paloma,' with a bottle of Aperol, a lime half, a metal jigger, and a salt shaker on a bar counter.
A spicy Aperol Paloma cocktail garnished with grapefruit and lime slices, accompanied by a lime wedge, salt, pepper shakers, and a bottle of Aperol on a bar or restaurant table.

Coffee?

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